Taylor Swift Celebrates ‘Opalite’ Billboard Milestone as Sales Rise to 300%Samridhi GoelTue, February 24, 2026 at 4:45 AM UTC

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Photo Credit: Kevin Winter/TAS24 / Getty Images

Success is often measured by the ability to remain at the peak of one’s craft while the world watches every move. For Taylor Swift, the boundaries between her record-breaking professional achievements and her highly publicized personal life continue to blur. As fans and media outlets feverishly speculate about a potential walk down the aisle with Travis Kelce, Swift remains characteristically focused on her art. This blend of personal happiness and professional dominance has created a cultural phenomenon where every chart milestone feels like a shared victory for her global audience.

Taylor Swift celebrates ‘Opalite’ ranking on Billboard Hot 100 with fun behind-the-scenes content

According to the latest industry reports, Taylor Swift has officially been named the IFPI Global Recording Artist of the Year for 2025. This marks her fourth consecutive time receiving the honor and her sixth time overall since the award’s inception. The achievement is driven by the unprecedented success of her twelfth studio album, “The Life of a Showgirl”, and the massive commercial tailwinds from her ongoing “Eras Tour”.

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Beyond this global title, the specific performance of her current single, “Opalite,” has solidified this milestone. The track recently skyrocketed to No. 1 on the Billboard Hot 100, becoming her 14th career chart-topper. This feat moves her into a tie with Rihanna for the third-most No. 1 hits in history, trailing only The Beatles and Mariah Carey.

The ascent of “Opalite” was fueled by a staggering 300% surge in sales within a single week. This “explosion” was the result of a coordinated release of physical media, including six distinct CD singles and a vinyl edition. These physical formats accounted for 144,000 of the 168,000 total units sold during the tracking period. As the second No. 1 single from “The Life of a Showgirl”, following the 10-week reign of “The Fate of Ophelia”, it marks the first time since the 1989 era that Swift has secured multiple No. 1 hits from a single album.

Visuals of Swift celebrating in a home studio with collaborator Jack Antonoff capture the intimate joy behind these statistics. By prioritizing platform-exclusive music video premieres on Spotify and Apple Music, Swift has successfully funneled fan engagement directly into the metrics that define her historic Billboard run.

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Source: “AOL Entertainment”